Ralph J Bathurst, senior lecturer at Massey University’s Business School, outlines business decisions that have led to some of New Zealand’s worst losses and greatest successes over the last 25 years in New Zealand.
This analyses and outlines patterns from the problems with NZ Warriors, ANSETT, Middlemore Hospital, and South Canterbury Finance to the triumphs of A2 Milk and Deep Creek Brewery. Both an inspiration and a guide, this book is for everyone who remembers and is curious about these companies or is looking to create a successful business of their own.
